Here is a sign of the financial times in Russia: Barter is back on the table.
Advertisements are beginning to appear in newspapers and online, like one that offered “2,500,000 rubles’ worth of premium underwear for any automobile,” and another promising “lumber in Krasnoyarsk for food or medicine.” A crane manufacturer in Yekaterinburg is paying its debtors with excavators.
And one of Russia’s original commodities traders, German L. Sterligov, has rolled out a splashy “anti-crisis” initiative that he says will link long chains of enterprises in a worldwide barter system.
All this evokes a bit of déjà vu. In the mid-1990s, barter transactions in Russia accounted for an astonishing 50 percent of sales for midsize enterprises and 75 percent for large ones.
The practice kept businesses afloat for years but also allowed them to defer some fundamental changes needed to make them more competitive, like layoffs and price reductions. It also hurt tax revenues.
It would be hard, however, to dissuade business owners who see barter as a point of light on a bleak financial horizon.
Among the most upbeat of them is Mr. Sterligov, who, just as the credit crunch brought most business deals to a halt, shoveled $13 million into the Anti-Crisis Settlement and Commodity Center.
Mr. Sterligov, 42, is one of the great characters of Russian capitalism. In his mid-20s, on the eve of the Soviet Union’s collapse, he was a freewheeling, chain-smoking commodities trader surrounded by leggy assistants.
But Mr. Sterligov sat out the oil-fueled prosperity of recent years. After a failed run against Vladimir V. Putin in the 2004 presidential election, he retreated to a log house outside Moscow, opting for the beard and boots of a Russian shepherd. In August, intimations of the financial crash lured him out of the woods.
He plans to use a computer database to create chains of six or seven enterprises having difficulty selling their products for cash, in which the last firm on the chain would pay the first in a single cash transaction.
It is the kind of multiparty barter that rose to prominence in the 1990s, when managers of factories across Russia devised complex barter chains to keep the maximum number of enterprises in business when none had cash to pay their bills. A computer, he said, can do the same job faster and more efficiently.
http://www.nytimes.com/2009/02/08/wo...html?ref=world
I'm feeling empowered already ;) :cool:
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