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'Culture' Friday: Scott Turow on the Death of the American Writer

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  • 'Culture' Friday: Scott Turow on the Death of the American Writer

    By SCOTT TUROW

    LAST month, the Supreme Court decided to allow the importation and resale of foreign editions of American works, which are often cheaper than domestic editions. Until now, courts have forbidden such activity as a violation of copyright. Not only does this ruling open the gates to a surge in cheap imports, but since they will be sold in a secondary market, authors won’t get royalties.

    This may sound like a minor problem; authors already contend with an enormous domestic market for secondhand books. But it is the latest example of how the global electronic marketplace is rapidly depleting authors’ income streams. It seems almost every player — publishers, search engines, libraries, pirates and even some scholars — is vying for position at authors’ expense.

    Authors practice one of the few professions directly protected in the Constitution, which instructs Congress “to promote the progress of Science and the useful Arts by securing for limited Times to Authors and Inventors the exclusive Right to their respective Writings and Discoveries.” The idea is that a diverse literary culture, created by authors whose livelihoods, and thus independence, can’t be threatened, is essential to democracy.

    That culture is now at risk. The value of copyrights is being quickly depreciated, a crisis that hits hardest not best-selling authors like me, who have benefited from most of the recent changes in bookselling, but new and so-called midlist writers.
    Take e-books. They are much less expensive for publishers to produce: there are no printing, warehousing or transportation costs, and unlike physical books, there is no risk that the retailer will return the book for full credit.

    But instead of using the savings to be more generous to authors, the six major publishing houses — five of which were sued last year by the Justice Department’s Antitrust Division for fixing e-book prices — all rigidly insist on clauses limiting e-book royalties to 25 percent of net receipts. That is roughly half of a traditional hardcover royalty. (not sure where Scott's getting his math- the norm for midlist writers is in the 12-14% of retail)

    Best-selling authors have the market power to negotiate a higher implicit e-book royalty in our advances, even if our publishers won’t admit it. But writers whose works sell less robustly find their earnings declining because of the new rate, a process that will accelerate as the market pivots more toward digital.

    And there are many e-books on which authors and publishers, big and small, earn nothing at all. Numerous pirate sites, supported by advertising or subscription fees, have grown up offshore, offering new and old e-books free.

    The pirates would be a limited menace were it not for search engines that point users to these rogue sites with no fear of legal consequence, thanks to a provision inserted into the 1998 copyright laws. A search for “Scott Turow free e-books” brought up 10 pirate sites out of the first 10 results on Yahoo, 8 of 8 on Bing and 6 of 10 on Google, with paid ads decorating the margins of all three pages.

    If I stood on a corner telling people who asked where they could buy stolen goods and collected a small fee for it, I’d be on my way to jail. And yet even while search engines sail under mottos like “Don’t be evil,” they do the same thing.

    Google is also at odds with many writers because in 2004 it partnered with five major libraries to scan and digitize millions of in-copyright books, without permission from authors. The Authors Guild (of which I am president) sued; years later, with a proposed settlement scuttled by the judge, the litigation goes on.

    Google says this is a “fair use” of the works, an exception to copyright, because it shows only snippets of the books in response to each search. Of course, over the course of thousands of searches, Google is using the whole book and selling ads each time, while sharing none of the revenue with the author or publisher.

    It got worse in 2011, when a consortium of some of Google’s partner libraries, the Hathi Trust, decided to put online some 200 books that the group had unilaterally decided were “orphans,” meaning they couldn’t locate the copyright owners. The “orphans” turned out to include books from writers like the best-selling novelist J. R. Salamanca — alive and well in Maryland — and the Pulitzer Prize winner James Gould Cozzens, whose copyrights were left to Harvard. The Authors Guild sued, and Hathi suspended the program. But that litigation also continues, even while millions of copyrighted works are stored online, one hacker away from worldwide dissemination for free.

    The fracas with the Hathi libraries is emblematic of new fractures in traditional literary alliances. For many academics today, their own copyrights hold little financial value because scholarly publishing has grown so unprofitable. The copyrights of other authors, by contrast, often inhibit scholars who want to quote freely from those works or use portions in class. Thus, under the cri de coeur that “information wants to be free,” some professors and others are calling for copyright to be curtailed or even abandoned. High-minded slogans aside, these academics are simply promoting their own careers over the livelihoods of other writers.

    Even libraries and authors, usually allies, have grown less cozy. No one calls our public library system socialistic, though it involves free distribution of the goods authors produce, and even though in many Western nations, authors get a tiny fee when libraries lend their works. Authors happily accept our system, because libraries have nurtured them as writers and readers.

    Now many public libraries want to lend e-books, not simply to patrons who come in to download, but to anybody with a reading device, a library card and an Internet connection. In this new reality, the only incentive to buy, rather than borrow, an e-book is the fact that the lent copy vanishes after a couple of weeks. As a result, many publishers currently refuse to sell e-books to public libraries.

    An even more nightmarish version of the same problem emerged last month with the news that Amazon had a patent to resell e-books. Such a scheme will likely be ruled illegal. But if it is not, sales of new e-books will nose-dive, because an e-book, unlike a paper book, suffers no wear with each reading. Why would anyone ever buy a new book again?

    Consumers might save a dollar or two, but the big winner, as usual, would be Amazon. It would literally own the resale market and would shift enormous profits to itself from publishers as well as authors, who would lose the already meager share of the proceeds they receive on the sale of new e-books.

    Many people would say such changes are simply in the nature of markets, and see no problem if authors are left to write purely for the love of the game. But what sort of society would that be?

    Last October, I visited Moscow and met with a group of authors who described the sad fate of writing as a livelihood in Russia. There is only a handful of publishers left, while e-publishing is savaged by instantaneous piracy that goes almost completely unpoliced. As a result, in the country of Tolstoy and Chekhov, few Russians, let alone Westerners, can name a contemporary Russian author whose work regularly affects the national conversation.

    The Constitution’s framers had it right. Soviet-style repression is not necessary to diminish authors’ output and influence. Just devalue their copyrights.

    Scott Turow, is the president of the Authors Guild and the author of the forthcoming novel “Identical.”

  • #2
    Re: 'Culture' Friday: Scott Turow on the Death of the American Writer

    A friend of mine has one of his books in its 3rd or 4th printing. Years ago his initial advance was $15,000, against 12% royalties. The first printing was enough to cover his advance, or so he was told. (Around 8,000 copies) He knew his book was doing well, perhaps too well, to draw on only 8,000 copies. On a followup printing he managed to have let slip what the true first printing numbers actually were. Twenty-five thousand, which had sold out. His lawyer said they had a solid case of fraud, with one proviso - if he took this action, none of the established publishing houses would ever publish him again. The only practical advise to come out of this is, take the largest advance you can get. It will likely be all that you will get, in your "first printing".

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    • #3
      Re: 'Culture' Friday: Scott Turow on the Death of the American Writer

      to make it a writer needs more than just writing abilities . . .

      Roger Ebert as a Builder of an Empire

      By DAVID CARR

      At journalism conferences and online, media strivers talk over and over about becoming their own brand, hoping that some magical combination of tweets, video spots, appearances and, yes, even actual written articles, will help their name come to mean something.

      As if that were a new thing.

      Since Roger Ebert’s death on Thursday, many wonderful things have been said about his writing gifts at The Chicago Sun-Times, critical skills that led to a Pulitzer Prize in 1975, the first given for movie criticism. We can stipulate all of that, but let’s also remember that a big part of what he left behind was a remarkable template for how a lone journalist can become something much more.

      Mr. Ebert was, in retrospect, a very modern figure. Long before the media world became cluttered with search optimization consultants, social media experts and brand-management gurus, Mr. Ebert used all available technologies and platforms to advance both his love of film and his own professional interests.

      He clearly loved newspapers, but he wasn’t a weepy nostalgist either. He was an early adopter on the Web, with a CompuServe account he was very proud of, and unlike so many of his ink-splattered brethren, he grabbed new gadgets with both hands.
      But it wasn’t just a grasp of technology that made him a figure worthy of consideration and emulation.

      Though he was viewed as a movie critic with the soul of a poet, he also had killer business instincts. A journalist since the 1960s, he not only survived endless tumult in the craft, he thrived by embracing new opportunity and expanding his franchise at every turn.

      Just as Jay-Z is more than a musician, Roger Ebert was much more than a guy who wrote about movies. He was a newspaper writer, a television personality, a public speaker, a book author, an event impresario and a Web publisher. And through his Web site, RogerEbert.com, he is still with us even though he is gone, demonstrating the kind of stickiness and durability that media brands crave.

      Mr. Ebert’s credentials demonstrate that everything new under the sun started somewhere. He began working as a film critic at The Sun-Times in 1967. He was prolific and memorable, in part because he perfected the high-low split — the thinking man’s regular guy — while much of the rest of the growing world of movie criticism was huffing its own fumes. Mr. Ebert saw the power of syndication early on, negotiating rights to his written work and appearing in 200 newspapers and then repurposing the reviews for best-selling film guides.

      In 1975, he formed a long-running television partnership with Gene Siskel, his rival at The Chicago Tribune, coming up with an on-air vaudeville act arguing about movies for a local public television station. The pair proceeded to turn their teeny little show into a national juggernaut.

      In making the leap to television, they demonstrated that two rather unremarkable-looking newspaper hacks could make for good content, in part because they spoke their minds and crossed swords frequently. And their binary aesthetic — thumbs up, thumbs down — not only snatched back criticism from the rarefied confines of elite critics, it democratized the practice, neatly predicting an era of Facebook “likes” right down to the use of the thumb. (No dummies when it came to the business end, they trademarked the phrase “two thumbs up,” declaring legal dominion over the concept they helped popularize.)

      In 1982 they left public television and cut a deal with The Tribune Company, which was getting into the TV syndication business, that not only paid them well but cut them in on 25 percent of the profits. Mr. Ebert once jotted down some of that math on a napkin to show a local television personality in Chicago how syndication could make her very well known, and perhaps, wealthy. Oprah Winfrey took that advice to the bank.

      Together, Siskel and Ebert became the most famous and well compensated film writers in history by using television to spread the word. Carson, Letterman, they were all happy to have Mr. Ebert and Mr. Siskel stop by to brandish their thumbs on the late-night couch.

      They continued to roll, signing on with Disney in 1986 and changing the name of their show — which had been “Sneak Previews” and then “At the Movies” — to “Siskel and Ebert and the Movies.” A year later it was shortened again to just “Siskel and Ebert,” because everyone know what their names meant by then.

      Mr. Siskel was the more business-minded of the pair, and Mr. Ebert wisely allowed his frenemy and their agent to cut the deals for their show. But Mr. Ebert was hardly a dummy when it came to business, and in some respects he was a visionary.

      He used technology to reiterate and reinvent time and again. When illness wiped out his voice, he took to the Web, developing a manic and persistent presence on RogerEbert.com, and when it became clear that no surgical remedy could restore his voice, he used a synthesizer to continue his life as an impresario and showman. At a time when media companies are scratching their heads about how to successfully stage special events, he was 15 years deep into Ebertfest, his personally curated movie festival in Champaign, Ill.

      His footprint extended beyond the come-and-go world of print and television. He wrote two dozen books, including one about computer viruses and another about meals that could be made in a rice cooker. He wrote several scripts, including most notoriously “Beyond the Valley of the Dolls.”

      Though his voice was gone, his typing seemed only to increase. In 2012, he wrote more than 300 reviews, the most of his career in one year. And after reluctantly joining Twitter in October 2009, he took over the joint, issuing over 30,000 posts on his way to amassing some 840,000 followers.

      On the day before his death, he filed yet again to his blog, announcing a “leave of presence” that was thick with self-assignments.

      “For now, I am throwing myself into Ebert Digital and the redesigned, highly interactive and searchable Rogerebert.com,” he said. “You’ll learn more about its exciting new features on April 9 when the site is launched.”

      For writers and media companies looking for yet more ways to adjust to the digital tide, Mr. Ebert demonstrated that it is much easier to surf a wave enthusiastically than to crankily swim against it. Great writing, constant reinvention and an excitement about what comes next seem to have done the trick for him. And besides, typing your way off this mortal coil is not a bad way to go.

      http://www.nytimes.com/2013/04/08/bu...gewanted=print

      Comment


      • #4
        Re: 'Culture' Friday: Scott Turow on the Death of the American Writer

        But if it is not, sales of new e-books will nose-dive, because an e-book, unlike a paper book, suffers no wear with each reading. Why would anyone ever buy a new book again?
        Because e-books are a weak substitute for the real thing.

        I tried out an e-reader, one of the best on the market, but didn't like it for several reasons.

        Since returning it I've spent at least a few hundred at the Used Book Superstore (Massachusetts) and on amazon.com over the last few months.

        Maybe I'm in the minority on this...

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        • #5
          Re: 'Culture' Friday: Scott Turow on the Death of the American Writer

          Originally posted by Slimprofits View Post
          Because e-books are a weak substitute for the real thing.

          I tried out an e-reader, one of the best on the market, but didn't like it for several reasons.

          Since returning it I've spent at least a few hundred at the Used Book Superstore (Massachusetts) and on amazon.com over the last few months.

          Maybe I'm in the minority on this...
          Well I love my Kindle Paperwhite and find myself reading a lot more since getting it. Its advantages are light weight compared to big, heavy books, adjustable fonts for bad eyes, and the internal light means I can read anywhere, anytime; I'm not limited to places where the lighting is good.

          But indexing and tables of contents are often sorely lacking; most books don't even have page numbers. Then there's the price of e-books. Until getting the Kindle I bought used books. Maybe that wasn't great for the authors, but it was a lot more affordable on my end. There's no way to sell my used books on the Kindle when I'm done with them.

          Be kinder than necessary because everyone you meet is fighting some kind of battle.

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          • #6
            Re: 'Culture' Friday: Scott Turow on the Death of the American Writer

            It comes down to personal preference and I may be in the minority, but the only hardcover books that I can't read comfortably and hold with one hand are big textbooks.

            The Paperwhite light is fantastic technology for sure, but at most I read a few pages in bed before falling asleep. For that, a clip-on LED will do just fine. Where else is it that dark or on the other hand "too bright" for a traditional book? I was reading my original print hardcover copy of Sinclair Lewis' "It Can't Happen Here" today while sitting in the sun and it was glorious. Bring on the Summer!

            You covered all of the other reasons why I found the Paperwhite and e-readers in general to be massively overrated.

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            • #7
              Re: 'Culture' Friday: Scott Turow on the Death of the American Writer

              I'm sorry Mr. Turow feels so ripped off that some imported copy of his works from some other country will undercut his local royalties. Perhaps he should work on those foreign royalty deals?

              The flip side of this is that, like wtih pharma, Americans are forced to susidize the rest of the world by paying higher prices while the rest of the world gets lower prices. I wonder if Mr. Turow is a 'Buy American!' kind of guy? My guess is his house is filled with many of the same deals the rest of us get from all over the world. When you are ina global marketplace, do not be so disappointed that the same benefits that brought you that cheap laptop (while displacing US workers who used to make it) are now also in a sense displacing you.

              Had the Supremes ruled the other way, you would have seen not only publishers, but manufactures of diverse electronic goods, housewares, and pretty much everything else asserting 'copyright' or 'trade' rights that would prevent a used market in pretty much any goods in the US. Say goodbye to Craigslist, ebay, and maybe even the used car lot or private seller as companies seeking to protect profits at any costs would become the next RIAA enforcement group. What a mess THAT would become! Imagine not 'buying' a car, but instead 'licesnsing' it for the duration you own it, and when you choose to sell it having to pay a transfer fee of such license.

              Yes, it is hard to be an author that makes money. Heck, it is hard to be almost any successful person in today's world. But you have options. You can turn down e-books sales outright, or negotiate to have them 90 days after HC sales have begun. If you are being robbed in publishing, welcome to the same robbery that occurs in the film industry, the record industry, and anywhere else where you have limited distribution options and promotion.

              I have no axe to grind aainst Mr. Turow, or authors in general, but if they are unhappy with the bed they lay in, they can 'unionize' and set a basic industry standard contract with publishing houses for minimum returns on sales, audited printing numbers and sales, foreign sales rights, etc.

              If anything, for all those who are pissed about e-books, the other side of the coin is there are MANY self-published authors on Amazon now who no longer need a publishing house to put out their paleo recipie book. And buyers who fork over .99 cents don't walk away pissed in what they bough is not exactly to their liking. Furthermore Amazon and the like serve to give you (even if biased or largely uneducated) critiques of authors and prevent you for a $20 doorstop HC book.

              I am sure when Mr. Turow tires of his car, he will sell it used, or trade it in. Perhaps he will buy someone's 'used' masterpiece painting for his den, or someone elses slightly used mega-yacht. And one day when he sells his 'used' home, no one will be standing in the driveway to collect a license for that or anything else he parts with.

              Mr. Turow, stop whining.

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              • #8
                Re: 'Culture' Friday: Scott Turow on the Death of the American Writer

                I don’t think Mr. Turow is whining. I think he is pointing out how fast things are changing and how unpredictable the repercussions are.

                My problem with e-books is that more than half the titles I look for are not available as e-books, and many of the ones I find to buy are 15.99, 16.99. Even though you can sort of “look inside,” it’s doesn’t match being in a bookstore and taking a long coherent sampling. I also find that recommendations from friends have dried up considerably. When the physical book was sitting around, they would place it in your hand. The idea of reading it and passing it on is completely impossible with e-books.

                I’ve bought dozens of e-books, but none of them are lendable. Amazon says, “Not all books are lendable -- it is up to the publisher or rights holder to determine which titles are eligible for lending. The lender will not be able to read the book during the loan period. Books can only be loaned once, and subscription content is not currently available for lending.”

                They should change it to “Very few books are lendable.”

                I doubt our rural public library in Virginia will be there in 2023. Even though they are hooked up in a multi county area, together they only have about 300 - 400 nonfiction e-book titles.

                Chiang Mai has great used book stores, but their days are clearly numbered.

                Anybody read about physically swapping kindles for months at a time?

                I predict we'll look back in ten years and shake our heads. Instead of a 20 dollar doorstop, you will have a 3,000 dollar folder on your computer that you can't donate to the church yard sale.
                Last edited by Thailandnotes; April 09, 2013, 02:16 AM.

                Comment


                • #9
                  Re: 'Culture' Friday: Scott Turow on the Death of the American Writer

                  It's not clear to me how much money will be lost by writers (I suspect not much) with open importation laws but the big losers should be the publishers of college textbooks who, in collusion with colleges, are ripping off students with $200 textbooks on subjects that haven't changed in well over one hundred years such as calculus, physics, and chemistry.

                  The foreign textbooks are typically printed using a lower-quality process and lower-quality materials compared to their American counterparts. However, to the college student who does not have a large amount of disposable income and who may not much care for the book, a very low cost edition in a lower quality but perfectly usable form is wholly acceptable.

                  For books where the price is not an insult, I don't think most Americans are going to care enough about the price to look for an inexpensive foreign edition. They'll either buy the book or, if they feel the price isn't worth it, read it for free (library, piracy).

                  Comment


                  • #10
                    Re: 'Culture' Friday: Scott Turow on the Death of the American Writer

                    Baen books ran an experiments where many of its authors would provide free versions of some of their work - generally early output.

                    The result was very successful - because the free work exposed authors to far more potential customers than normally achievable via traditional marketing, and faster than word of mouth.

                    I'd also personally note that these days, the Kindle versions are more expensive (by far) than the paperback versions. Seems to me more of a Whole Foods vs. standard grocery store business dynamic than one of technology, or ease of use, or whatever.

                    Comment


                    • #11
                      Re: 'Culture' Friday: Scott Turow on the Death of the American Writer

                      Originally posted by c1ue View Post
                      I'd also personally note that these days, the Kindle versions are more expensive (by far) than the paperback versions.
                      E-books were the cheapest . . . for awhile.

                      Manufacturing costs must have gone up . . . .

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                      • #12
                        Re: 'Culture' Friday: Scott Turow on the Death of the American Writer

                        Once e-readers and e-books took over the sale of 'real' books, prices took off as well.

                        For the cheap stuff I buy the ebook, for the big expensive stuff I buy the real book, so I can re-sell it again.

                        Just today I dropped in the mail 5 used books I sold on amazon. How do I sell an expensive e-book? Net proceeds shy of Amazon commissions were $76.00 on what i sent off. And while I don;t need the money, i would rather re-sell them and give someone a good deal than toss them in a landfill or have the local used bookshop give me like $1/ea (I kid you not). Usually I am the low-priced leader for whatever I sell just to move them.

                        Mr. Turow probably would not like me.

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                        • #13
                          Re: 'Culture' Friday: Scott Turow on the Death of the American Writer

                          I used to work for Amazon.....from mates still working there it would appear there has been a significant shift in book sales from physical to digital.

                          Same for me......

                          I only started using a Kindle reader in the last 24 months.

                          I still buy used books, especially low volume niche/obscure stuff and have a pretty substantial home library.

                          BUT, my digital book purchases have accelerated....largely due to travel/work my luggage weight/space for comfort stuff is very, very slim.

                          On this recent adventure I've got Fitzroy Maclean's Eastern Approaches and a couple compact Oxford Medical Guides as my only physical books...the rest are on my tablet's Kindle reader.

                          One annoyance of mine, and something that could get me to convert more towards digital(although you'll have to pry my physical library from my cold dead hands) would be a functionality whereby an obscure book would be guaranteed to be converted to digital IF enough pre-purchases were made.

                          There are some brilliant books out there not in digital format, and not likely to be in digital format.

                          As far as the "death of the American writer" I call BS.

                          If anything digital books has allowed the democratization of published writing.

                          How many worthy books went unpublished in the past due to the steam powered publishing industry's constraints?

                          But I also think that while the quantity of digital authors has increased......quality of digital authorship is questionable.

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                          • #14
                            Re: 'Culture' Friday: Scott Turow on the Death of the American Writer

                            I still prefer the printed versions, but use an E-reader as well. Used books are usually cheaper than the E version, at least with what I read. I especially take advantage of all the free E books available.

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