Re: Who could have known?
The Americans show the Brits how it's done...
The Americans show the Brits how it's done...
Now Kraft makes an old Cadbury favourite 14% smaller (...but you'll still be paying the same)
By Jonathan Petre, Mail on Sunday Reporter
Last updated at 12:00 AM on 19th December 2010
US food giant Kraft has dealt anotheer blow to chocolate lovers by announcing it is to shrink the size of its Cadbury’s Dairy Milk bar – but the price will remain unchanged.
Cadbury was taken over by Kraft earlier this year. And from February, it will shave 20g off its 140g bar, a reduction of about 14 per cent.
Other bars in the Dairy Milk range are staying the same size – but their prices are going up by as much as seven per cent...
...A spokesman for Cadbury said last night: ‘We have taken the decision to increase prices because of economic factors such as ingredient costs.’
It is not the only sinner, however – boxes of Maltesers, made by Mars, shrank from 140g to 120g last year while Swiss food giant Nestlé trimmed its Yorkie and Aero bars – and also hiked up their price.
Nestlé has also increased the price of its Kit Kat and Kit Kat Chunky bars twice this year, according to The Grocer...
By Jonathan Petre, Mail on Sunday Reporter
Last updated at 12:00 AM on 19th December 2010
US food giant Kraft has dealt anotheer blow to chocolate lovers by announcing it is to shrink the size of its Cadbury’s Dairy Milk bar – but the price will remain unchanged.
Cadbury was taken over by Kraft earlier this year. And from February, it will shave 20g off its 140g bar, a reduction of about 14 per cent.
Other bars in the Dairy Milk range are staying the same size – but their prices are going up by as much as seven per cent...
...A spokesman for Cadbury said last night: ‘We have taken the decision to increase prices because of economic factors such as ingredient costs.’
It is not the only sinner, however – boxes of Maltesers, made by Mars, shrank from 140g to 120g last year while Swiss food giant Nestlé trimmed its Yorkie and Aero bars – and also hiked up their price.
Nestlé has also increased the price of its Kit Kat and Kit Kat Chunky bars twice this year, according to The Grocer...
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